Truly · about
Girls’ and toddler clothes she will want to put on, and you will still like after a month of wash days. In Von Maur stores.

The idea
Truly makes girls’ and toddler clothes with two people in mind. She has to want to put it on. You have to still like it after a month of playgrounds and wash cycles.
So the line is built for both: soft knits, easy dresses and denim in colours she will reach for, made from fabrics that hold their shape and colour wash after wash.
Most kids grow out of a size long before a Truly piece wears out. That is the point.

What makes it Truly

The line
New-arrival alerts
New Truly styles as they land at Von Maur, and nothing else. Unsubscribe anytime. For ages 13 and up; parents, sign up for younger kids.